Do you hide from your customers?

If you sell something on line, do your customers know who you are? Or are you hiding?

If you're hiding, they might well wonder why. Are you ashamed of what you offer? Will you be impossible to find if they have a problem with the purchase?

This one practice could be costing you sales, so think about it. Even if you don't want your name front and center on your home page, it should be somewhere. Perhaps in your "about us" message, or on your "contact us" page.

By the way, your "about" page can be a valuable selling tool. When you tell your visitors who you are and why you're offering what you're offering, you have the opportunity to convey your enthusiasm for your product or service - and people react positively to enthusiasm.

Go look at your website. See if it needs an addition or two...

Best success,
Marte

Did you want money instead of gifts?

Plenty of people did this season.

Read all about it at: http://marte-cliff.com/wordpress/

There's also a new post there telling why internet scammers can promise you placement on page one of Google. Beware!

Happy New Year!

To heck with the New Year Grinches... this is going to be a good year!

All we have to do is keep on keeping on, and not listen to any of the down-mouthers.

My suggestion: As soon as you get awake on New Year's Day, do something to promote your business. And then do another something on January 2, 3, 4, etc.

Doing one small self-promotion each day will add up to a big thing by the end of the year, so even if you've had way too much fun on New Year's Eve, think of something, and do it.

Make it your resolution to do something positive to market your goods or services each and every day this year. Even if it's nothing more than a phone call to a past client, it will make a difference.

Happy New Year!

Marte